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Real Estate CRM for Brokers

Close More Deals.
Lose Zero Leads.

PropDesk is a broker CRM where every lead from WhatsApp, portals, or forms becomes a tracked profile — with live chat, property matching, and follow-up reminders built in.

100%
Leads tracked
0
Lost conversations
1
Dashboard for everything
PropDesk Dashboard
RK
Rahul Kapoor ₹85L Hot
SM
Sneha Mehta ₹1.2Cr Site Visit
AJ
Aditya Joshi ₹55L New
Built With React · Supabase · Tailwind CSS v4 · WhatsApp API · Real-time CRM · Property Matching
The Problem

Leads come in from everywhere.
Most go nowhere.

Property brokers lose deals not because they lack buyers — but because their follow-up process breaks down.

Scattered Lead Sources

Buyers enquire on 99acres, MagicBricks, WhatsApp, and Instagram — but each lands in a different place with no single view of who's serious.

Conversations Get Lost

WhatsApp threads pile up across multiple chats. A serious buyer asked a question three days ago — and nobody replied because it got buried.

Follow-ups Missed

Brokers rely on memory to follow up. Without a reminder system, hot leads go cold and deals that were almost closed just stop — no one knows why.

Before vs After

What changes on day one
with PropDesk

Without PropDesk

  • Leads from portals saved in separate notebooks
  • WhatsApp chats buried under unrelated messages
  • No reminder when a follow-up is overdue
  • No record of what was discussed in each meeting
  • Property matches done mentally — inaccurate
  • No pipeline — broker doesn't know where each deal stands
  • Revenue in progress is impossible to estimate

With PropDesk

  • All leads from all sources in one dashboard
  • WhatsApp conversations read and replied to in-app
  • Overdue, today, and upcoming follow-ups shown clearly
  • Every interaction logged against the lead profile
  • Properties matched by budget, location, and type
  • Lead pipeline shows every deal stage and urgency
  • Broker always knows which deals need attention today
How It Works

From first message
to signed deal

Every lead follows one clean path — tracked, visible, and never forgotten.

1

Lead Captured

WhatsApp, form, or portal enquiry lands automatically as a tracked profile.

2

Chat & Qualify

Broker replies via WhatsApp from inside PropDesk — full context, no app switching.

3

Match Property

Properties matched by budget, location, and type against the lead's requirements.

4

Schedule Visit

Site visit booked and logged. Reminder set so neither party forgets.

5

Close Deal

Deal closed and marked complete. Pipeline clears — broker moves to the next.

Features

Every tool a broker needs.
Nothing they don't.

Unified Lead Dashboard

Every lead from every source — WhatsApp, portals, forms, referrals — in one place with their budget, requirements, and last contact visible instantly.

All SourcesLead ProfilesPriority View

WhatsApp Inbox

Read incoming buyer messages and reply directly from PropDesk. Full conversation thread visible per lead — no context lost, no app switching needed.

Live InboxReply In-appFull History

Follow-up Reminders

Every follow-up scheduled manually by the broker — so you're always in control. Dashboard shows overdue, due today, and upcoming reminders clearly.

Manual ControlOverdue FlagsUpcoming View

Property Listings & Matching

Add your inventory of properties. Match them against any lead's budget, location preference, and type with one click — no more mental juggling.

InventorySmart MatchBudget Filter

Full Lead Profiles

Every lead has a complete profile — source, requirements, budget, notes, conversation history, and all follow-ups logged chronologically in one view.

Full HistoryNotesTimeline

Deal Pipeline

See every active deal on a visual pipeline — New, Qualifying, Site Visit Scheduled, Negotiation, Closed. Broker always knows which deal needs attention today.

5 StagesVisual BoardUrgency Flags
Lead Intelligence

Every lead is a
complete profile

Not just a name and number — a full record of every interaction, requirement, and next step. Broker picks up exactly where they left off.

Full interaction historyEvery call, message, and meeting logged with timestamps
Requirement filtersBudget range, preferred location, BHK, type — all saved per lead
Follow-up queue attachedAll scheduled reminders visible right on the profile
RK
Rahul Kapoor
Source: WhatsApp · Added 3 days ago
Budget₹80L – ₹1Cr
LocationBandra, Andheri
Type3 BHK Apartment
StageSite Visit Scheduled
Last ContactYesterday, 4:30 PM
Call after site visit feedback Tomorrow
Send shortlisted options In 3 days
Real Estate Properties
Property Matching

Match the right property
to the right buyer

Filter your inventory against any lead's budget, location, and requirements. No more guessing — just the right options, right away.

Sea-view 3BHK — Bandra West

Match
₹92L
Bandra, Mumbai 3 BHK 1,240 sqft

Modern 3BHK — Andheri East

Match
₹78L
Andheri, Mumbai 3 BHK 1,100 sqft

Premium 3BHK — Juhu

Match
₹1.05Cr
Juhu, Mumbai 3 BHK 1,450 sqft
Live Demo

See a deal close
from first message

Watch a WhatsApp enquiry arrive, get qualified, matched to three properties, and booked for a site visit — all managed inside one dashboard in under 5 minutes.

Lead arrives from WhatsApp Enquiry lands as a full profile — name, message, and source captured
Properties matched in one click Budget and location filters applied — matching inventory shown instantly
Follow-up scheduled immediately Broker sets a reminder and moves on — nothing falls through
PropDesk Demo

Close more property deals.
Starting now.

Book a free demo — we'll show PropDesk running live with your type of leads in 30 minutes.

No commitment. We'll reach out on WhatsApp within 24 hours.